About

Hi! I'm Jodi, a Creative Director living in St. Louis. During my career I have held such titles as: Production Artist, Graphic Designer, Art Director and Photographer. Currently, I lead the creative vision for the social media presence of several spirit brands. I oversee a talented team of Art Directors and collaborate with contract Photographers to craft compelling, on-brand content across a range of platforms. My work bridges strategy and execution, ensuring every campaign aligns with business goals while maintaining visual consistency and authenticity. I’m passionate about bringing a collaborative approach to every project — especially when working closely with clients and creative teams, I strive to create meaningful content that connects with audiences and drives results.

In my not-so-distant past, I worked closely with photographers, packaging specialists, and print experts to develop cohesive, brand-consistent solutions for a wide range of CPG and spirits brands. I was deeply involved throughout the packaging process, ensuring brand integrity and visual consistency at every stage. My industry background has equipped me to offer strategic guidance across photography, creative direction, and production workflows. I’ve led design concepts, produced and directed photo shoots with award-winning photographers, and taken advertising and promotional campaigns through digital and print production. I've had the pleasure working with clients including Angostura Rum, Hostess, Bacardi USA, Anheuser-Busch InBev, Ahold Delhaize, Campbell Snacks, DPSG and Ben & Jerry's, among others.

In addition to my professional experience, I completed a BFA in Art & Design at Southern Illinois University of Edwardsville in 2000. My major was Graphic Design and my areas of specialization were Photography and Drawing.